While we were in Cannes Brad asked me to throw out a number for Pirates of the Caribbean: On Stranger Tides. I went with $106m, a number that now looks around 25 percent heavy. Whoops. That's what I get for not factoring in the overall decline of the franchise. Let's break it down!Laremy predicted the #1 movie correctly 3 Weeks In A RowThere are two factors that could still push it toward a $100m opening. The first is the 3-D toll. Will you pay extra for it? There are at least two scenes it is used for, so enjoy! The second is the length, theaters should be able to get in at least an additional screening time per day given the 126 minute running time. I'd also be remiss if I didn't mention there is an end credits scene. It's no Fast Five end credits scene, but I feel like you should head in equipped if you're taking the plunge. With all that in mind, the smart money is still in the $80 - $90m range. The second version made $32k per screen, while At World's End managed only $26k. So if we take another $6k per screen away, and then add in another thousand per screen to cover 3-D and extra times you get $84m. But as the max here is something around $120m and the minimum $72m, I'm definitely more bearish here. I should also note that it's going to crush internationally.
Prediction: $84.42 million
How say you? Wanna go higher or lower on Pirates of the Caribbean: On Stranger Tides? Have a different idea on Thor or Bridesmaids? Predictions away!
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